What This Policy Covers
This policy explains what information Lipo Freeze holds about the people who enquire about treatment and those who go on to receive it, why it is needed, how long it is kept and what rights you have over it. It applies to telephone enquiries, consultations, treatment records and ordinary use of this website.
An Honest Note About This Document
This policy is provided for general information and describes intended practice. It is not legal advice, and it should be reviewed by the site owner's own legal adviser — and amended wherever that adviser considers it necessary — before it is published and relied upon as the policy of the business.
Lipo Freeze is the controller of that information, which means the decisions about what is collected and how it is used are taken here rather than by anybody else. Any administrative or registration detail not published on this site is available on request by telephone.
What Information Is Collected
Two kinds of information are involved. The first is enquiry information, given by telephone: ordinarily a name, a contact number, a description of the concern you want addressed and the general location of the address where a home visit would take place. It is the minimum needed to hold a sensible conversation and to arrange an appointment if you decide to go further.
The second is health information, given during consultation — relevant medical history, current medication, conditions bearing on suitability, previous aesthetic treatment and the consultant's notes on the area assessed. Health information is what UK GDPR calls special category data: more sensitive than ordinary personal information and subject to stricter conditions, which is why Lipo Freeze handles it separately from the details taken at first enquiry.
Ordinary technical information may also be recorded automatically when this site is visited, as web servers and analytics services routinely record it; that is described in general terms below rather than itemised.
Why It Is Collected and the Lawful Bases
Lipo Freeze collects information for three purposes and no others: to answer the question you have asked, to assess whether a treatment can safely be given to you, and to arrange and carry out that treatment if you decide to proceed.
For ordinary enquiry details the lawful basis is legitimate interests — answering somebody who asked a direct question is a reasonable use of the details they gave — and, once an appointment is arranged, performance of a contract with you. Where the law requires a record to be kept, the basis is legal obligation.
For health information the position is deliberately stricter. The basis relied upon is your explicit consent, given knowingly at consultation once it has been explained why the information is being asked for. Consent of that kind must be freely given and capable of being withdrawn: you may decline any question, and you may change your mind afterwards.
Consent that cannot be refused without penalty is not consent, and a policy pretending otherwise is not worth reading.
Health Information and Assessing Suitability
Health information gathered at consultation is used for one purpose: deciding whether a treatment can be given to you safely, and if so how. It is not used for anything else, and it is not used to build a profile of you.
The necessity is clinical rather than administrative. Every treatment carries firm exclusions that can only be applied if the relevant history is known — electromagnetic muscle treatment cannot be given to somebody with metal implants, a contraceptive coil, a cardiac disorder, epilepsy, a bleeding disorder or blood thinners, and controlled cooling cannot be given where the body reacts abnormally to cold or where a hernia lies near the site. Pregnancy and breastfeeding defer treatment across the range. A consultant who does not ask cannot apply those exclusions, and an incomplete answer removes the protection the question exists to provide; the account of what each treatment involves sets out where every limit falls.
Retention, Sharing and Security
Information is kept no longer than it is needed for the purpose it was collected for. Enquiry details from somebody who does not go on to have treatment are of no continuing use and are not kept indefinitely. Records of a consultation or a treatment are kept for as long as clinical and legal reasons require — an account of what was assessed and what aftercare was advised has obvious value if a question arises later — and are securely destroyed afterwards.
Sharing and Security
Your information is seen by the consultant carrying out your consultation and treatment, and by those within Lipo Freeze who need it to arrange the appointment. It is not sold, and it is not shared with third parties for marketing or advertising. Disclosure may be made where the law requires it, or to protect someone's vital interests in an emergency; beyond that it stays where it was given.
Access is limited to those who need it, and records are stored securely rather than casually. Because Lipo Freeze treats people in their own homes, particular care is taken with anything carried between appointments. No organisation can honestly promise immunity from every possible failure; what is promised is proportionate protection, prompt action when something goes wrong, and notification to you and to the Information Commissioner's Office where a breach reaches the threshold the law sets.
Your Rights Under UK GDPR
The following rights belong to you and cost nothing to exercise. Using them will not affect the treatment you receive or the way you are dealt with.
- Access. You may ask what information is held about you and be given a copy.
- Rectification. You may have inaccurate information corrected and incomplete information completed.
- Erasure. You may ask for information to be deleted, subject to any record the law requires to be kept.
- Restriction. You may ask that information be held but not used while a dispute or objection is resolved.
- Objection. You may object to information being used on the basis of legitimate interests.
- Portability. You may ask for information you provided in a portable electronic format.
- Withdrawal of consent. You may withdraw consent for health information at any time, without giving a reason.
One consequence of the last is better stated than buried: withdrawing consent for health information means suitability can no longer be assessed, and treatment cannot proceed without that assessment — not as a penalty, but because treating somebody without knowing the relevant history would be unsafe. Withdrawal does not affect anything lawfully done while consent was in place.
Changes and Raising a Question
This policy may be updated from time to time — because practice changes, because the law changes, or because a passage proves less clear than it should have been. The version published on this page is the one that applies.
A policy is only as good as the ease with which somebody can question it.
Questions about this policy, and requests to exercise any of the rights above, are dealt with by telephone on 03300 105 225, in keeping with the way Lipo Freeze is reached generally. A request is answered within the time the law allows and no charge is made for it. If you are dissatisfied with how a request has been handled, you have the right to complain to the Information Commissioner's Office, the United Kingdom's independent data protection regulator, and that right does not depend on raising the matter here first. The terms and conditions govern the other aspects of the relationship, the reasoning behind home-based treatment is explained on the page describing the approach, and an overview of the service sits on the home page.